The finalists for the FloraHollandAward ‘De Glazen Tulp 2012’ have been announced. The finalists where selected during the jury meeting on the 17th of November. The products where judged on commercial appealing, shelf life, logistic efficiency and possibility of damage during processing. In the category indoor plants the Sunny White® (Sunny Side Up collection) made it through to the finals.
The finalists will present their product to a prominent jury in the ‘Japanse Watertuin Naaldwijk’ on the 15th of December. This jury includes Rob Verlinden (tv-gardener) and Myrna Gossen (tv-presenter). The jury will judge the products from a commercial point of view: what does the consumer think of the product? On Thursday the 19th of January the winners will be announced during a festive meeting in ‘Hotels van Oranje, Noordwijk’ .